Top Priorities Become Chief Executives

Businesses are more difficult to run these days because the world has since become a global village making the market place very competitive. Chief Executives who are the drivers of businesses have the following as top priority in the bid to ensure the companies they run strive amidst the ever growing global competition.


In order to remain competitive, businesses must continuously create and identify new opportunities.

Companies must invest in research and development in order come out with new products and services.

Business opportunities could come about by expanding your market geographical base, developing new products, partnership with other businesses.

Many big corporations have lost a large portion of their market share over the years and some have gone under because of their inability to continually create new business opportunities.

It is a must do.


No customer. No Business.

Customers are the drivers of businesses and businesses must continually strive to keep their customers happy while being on the look out for new ones.

Wikipedia defines customer delight as ‘surprising a customer by exceeding his or her expectations and thus creating a positive emotional reaction’.

Delighting customers is a critical success factor for any business as it creates customer satisfaction which leads to brand loyalty.

In the long run, delighting your customers leads to more business growth and profitability.

Here are some ways you can delight your customer:

Show sincere appreciation for their patronage
Be dependable and do not compromise on standard
Reward customer loyalty
Providing warranty for your products


Minimizing the risks that may prevent an organization from meeting its business goals is a top priority of Chief Executives.

They ensure that structures exists within the organization that continually identifies, assesses, and manages these risks thereby protecting and creating value for its stakeholders.